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Content Marketing

Unlock unparalleled content marketing success with Podcast Virtuoso. Our established connections with top media outlets, publications, and podcasts ensure prime placements for your brand.

Boost organic traffic and brand awareness with meaningful media coverage. Book a free consult today to learn more.

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Content Marketing by Podcast Virtuoso

Our Methodology

Our Proven Marketing Process

For Launching and Promoting Your Brand

CONTENT GENERATION PROCESS

ACTIVATIONS

 CREDIBILITY

POD LAUNCH

COLLATERAL

DISCOVERY

Mobilize onboarding campaigns with timely content based on our marketing plan and begin paid promotions behind content

Start seeing organic lift in social, sign ups, and brand recognition from statistics like open rates, conversions, and activity

Launch POD marketing based on the prepared content across O&O and third party.

Developing content and initial sales and outreach materials in each category (consumer, merchant, white label)

Downloading and uncovering the product capabilities, messaging guidelines, and differentiating factors.

     ACTIVATIONS

 CREDIBILITY

   POD LAUNCH

COLLATERAL

DISCOVERY

ACTIVATION
Mobilize onboarding campaigns with timely content based on our marketing plan and begin paid promotions behind content


CREDIBILITY
Start seeing organic lift in social, sign ups, and brand recognition from statistics like open rates, conversions, and activity


POD LAUNCH
Launch POD marketing based on the prepared content across O&O and third party.

COLLATERAL
Developing content and initial sales and outreach materials in each category (consumer, merchant, white label)


DISCOVERY

Downloading and uncovering the product capabilities, messaging guidelines, and differentiating factors.

ACTIVATIONS

 CREDIBILITY

POD LAUNCH

COLLATERAL

DISCOVERY

Mobilize onboarding campaigns with timely content based on our marketing plan and begin paid promotions behind content

Start seeing organic lift in social, sign ups, and brand recognition from statistics like open rates, conversions, and activity

Launch POD marketing based on the prepared content across O&O and third party.

Developing content and initial sales and outreach materials in each category (consumer, merchant, white label)

Downloading and uncovering the product capabilities, messaging guidelines, and differentiating factors.

THE TOOLS

A

PRESS & STORYTELLING

Lay the foundation for the narrative around your brand. Use third party validation and strategically placed content to grow your band.
A

COMMUNITY ACTIVATION

Utilize engagement techniques to turn your strongest supporters into viral marketers.
C

DIRECT COMMUNICATION

Demographic specific drip campaigns that tailor to “always on” marketing that occurs across owned and operated communication channels.
D

CREDIBILITY & TRUST

Leveraging paid media promotions, endemic partnerships, syndication capabilities, and social sharing, we make the final push to convert High Value Audiences that we have identified through the initial steps.
Podcast virtuoso understands how to use different tools for successful content marketing.

Layering Pods For “Always On” Marketing

“Always On” marketing is a strategy to consistently produce and release marketing content in a seamless and continuous manner, rather than sporadically creating and releasing content. In Podcast Virtuoso’s Pod Process, this means that while one set of marketing content (a “Pod”) is being released, another pod is already being created for the subsequent weeks.


By planning and executing marketing content in this way, Podcast Virtuoso can ensure you always have a steady stream of content to share with their audience: building brand awareness, maintaining customer engagement, and establishing relationships with their target audiences. Ultimately, this allows us focus on creating high-quality, relevant content that meets the needs and interests of our clients audiences.

Podcast Virtuoso has marketing provides a marketing strategy to consistently produce and release marketing content in a seamless and continuous manner.

GETTING STARTED

The first four months

Month 1

Discovery & Collateral

Discovery & Collateral

Downloading and uncovering the product capabilities, messaging

guidelines, and differentiating factors. Then, developing content and initial sales and outreach materials in each category (consumer, merchant, white label)

Month 2

POD Launch

POD Launch

Launch POD marketing based on the prepared content across O&O and third party

Month 3

Credibility

Credibility

Start seeing organic lift in social, sign ups, and brand recognition from statistics like open rates, conversions, and activity

Month 4

Activations

Activations

Mobilize onboarding campaigns with timely content based on our marketing plan and begin paid promotions behind content

THE IMPACT

1

Get in front of thousands of your ideal clients and customers by utilizing always on marketing strategies.

2

Existing community members stay engaged and interested in your brand.

3

Utilizing strategic call to actions and conversion points, drive high quality traffic to grow new customer sign ups and revenue.

4

By tracking the performance of each piece of content and adjusting the strategy accordingly to get the most out of the budget and maximizing return on investment.

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